In 2011 we fitted out a lingerie shop in Manhattan for emerging brand, Journelle.  We flooded the shop with natural light by removing the suspended ceiling and replacing the shop window with low-iron clear glass.  Curved white joinery and translucent curtains created light, soft and sensuous spaces inside.



  • Client: Journelle
  • Architect of record: RAND Engineering
  •  Lighting: Regency Architectural Lighting
  • Photography © Amy Barkow

“A thoughtfully designed store that features all things lingerie.”

NY Mag


In this store design a curved geometry is applied to every scale of the design: from the bent-glass corner window with its fluted concrete knee-wall; to the curved cabinets with undulating laminated-timber panels; to the layers of curtains in the changing rooms and the rippled frit pattern on the windows.

The geometry softens the rigid materials required for the high-traffic store, creating a sensuous space, reminiscent of a grand boudoir.

By raising the ceiling heights and maximising natural light through the generous corner window we created a bright, airy store, appropriate to the brand’s new location on the Upper East Side.